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    From the Gaping Void

    Food for thought

    « Not so much of a long tail? | Main | Mad Men gone digital »

    November 21, 2008


    James Gordon-MacIntosh

    It's a cracker, isn't it? You might also take a look at the new one ...

    Hope that all is well - and glad that the strategy cards arrived safe and sound!

    Cheers now,


    I just recently started noticing Uniqlo's work because I was just doing a campaign + event for Heat Tech in London (there was one in NYC, too, that James linked to). They've been doing a lot of interesting guerilla stuff and this event got a lot of great attention.

    As a side note... the model didn't have the right pants to wear at one of the shoots.... so she had to use mine! At least my pants are famous, now.

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