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    From the Gaping Void

    Food for thought

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    March 28, 2007


    Dylan Trees

    "Annual income twenty pounds, annual expenditure nineteen six, result happiness. Annual income twenty pounds, annual expenditure twenty pound ought and six, result misery" (Dickens)

    "Advertising promises something, brand delivers more, result consumer happiness. Advertising promises something, brand delivers less, result consumer misery" (Dylan Trees)



    the times where bad brands/products won't be able to be disguised behind clever marketing are coming fast...


    this makes total sense. you always dwell more on the bad times than the good. dickens said it well too.

    humility is a great quality in a human being, why would be any different for brands. in the end we only relate to things as humans, not entities

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