Some clear advice
It seems henchmen face the same problem we often create in marketing - a lack of clarity about what needs to be done.
From the very funny Mitchell and Webb Look
dopplr
Stuff
Blogs
- [ paul isakson ]
- Adfreak
- adgrads - Getting You Into Advertising
- adliterate
- Adweak
- Artificial Simplicity
- Battling Confusion - Chuck O'Connor
- blogarama
- boing boing
- brand autopsy
- Brand Experience Log
- Brand Mantra
- Brand New Day - Business Week
- Brand Tarot
- Brent Terrazas
- Caffeine Goddess
- Chroma
- Coudal
- CULTUREMAKING
- Diablogue
- Digital Hive
- Engagement
- Fallon Planning Blog
- Francis Anderson
- Free association - steve kulp
- Futurelab
- gapingvoid
- Herd - Mark Earls
- Here Be Monsters|blog
- i have an idea
- IDEA(R)S - Steve Chamberlain
- ideasonideas
- Influx
- Josh Rubin
- Kevin Rothermel
- Life In The Middle
- LOVE Blog.
- M!ndless
- Marketing Conversation
- Maschmeyer
- Media Savvy
- Northern planner
- On Demand
- perspectives (phd us)
- Pink Air
- Plannerliness
- Planning from the outside in
- Planning Liberation Front
- PSFK
- Rob Forshaw
- Room 116 - VCU Adcenter
- Ross Cidlowski
- Russell Davies
- StickyFigure
- Talent imitates, genius steals
- The Adnostic
- The Brand Bubble
- The Hidden Persuader
- The Imperial Room
- The Infamous Persuader of Culture
- The Mixing Bowl
- The Planning Arsenal
- The Ranch
- theCword
- things
- TIGS
- Tom Peters
- W&K Amsterdam
- W&K London
- Wake Up Tiger
- We Are Social
- work hard + be nice to people
Resources
Food for thought
A Master Class in Brand Planning: The Timeless Works of Stephen King
A.G. Lafley: The Game-Changer: How You Can Drive Revenue and Profit Growth with Innovation
Andrew Razeghi: The Riddle: Where Ideas Come From and How to Have Better Ones
Charlene Li: Groundswell: Winning in a World Transformed by Social Technologies
Clay Shirky: Here Comes Everybody: The Power of Organizing Without Organizations
Dan Ariely: Predictably Irrational: The Hidden Forces That Shape Our Decisions
David Weinberger: Small Pieces Loosely Joined: A Unified Theory of the Web
David Weinberger: Everything Is Miscellaneous: The Power of the New Digital Disorder
Douglas Holt: How Brands Become Icons: The Principles of Cultural Branding
Grant David McCracken: Transformations: Identity Construction in Contemporary Culture
Grant McCracken: Culture And Consumption II: Markets, Meaning, And Brand Management
Grant McCracken: Flock and Flow: Predicting and Managing Change in a Dynamic Marketplace
Helen Edwards and Derek Day: Creating Passion Brands: getting to the heart of branding
- Jeffrey Kluger: Simplexity
Jeffrey Kluger: Simplexity: The Simple Rules of a Complex World
Joe Moran: Queuing for Beginners: The Story of Daily Life from Breakfast to Bedtime
Jon Steel: Perfect Pitch: The Art of Selling Ideas and Winning New Business
Leslie Butterfield: Excellence in Advertising, Second Edition
Mark Earls: The Welcome to the Creative Age - Bananas, Business and the Death of Marketing
Mark Earls: Herd: How to Change Mass Behaviour by Harnessing Our True Nature
Matthew Robertson: Factory Records: The Complete Graphic Album
Nassim Nicholas Taleb: Fooled by Randomness: The Hidden Role of Chance in Life and in the Markets
Nassim Nicholas Taleb: The Black Swan: The Impact of the Highly Improbable
Neil Postman: Amusing Ourselves to Death: Public Discourse in the Age of Show Business
Nicholas Carr: The Big Switch: Rewiring the World, from Edison to Google
Richard Wiseman: Quirkology: How We Discover the Big Truths in Small Things
Rob Walker: Buying In: The Secret Dialogue Between What We Buy and Who We Are
Robert H. Frank: The Economic Naturalist: In Search of Explanations for Everyday Enigmas
Steve Hatch: Rigorous Magic: Communication Ideas and their Application
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February 15, 2008
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